Through The Marketing Lens
A podcast designed especially for creative female entrepreneurs who want to launch, grow and scale their businesses. We serve up real tips and tools that ACTUALLY WORK in the modern digital marketing world. Ultimately, profitable business comes down to a few key components: business foundation (what you do and who you are as a business), organization (streamlined processes, systems, etc.) and killer marketing strategies. Katrina Aronson, an entrepreneur turned business and marketing strategy coach, is showing up every single week with short and sweet episodes about what is working or not working for her business and her clients. You are welcomed behind the curtain of other business strategies. Once a month, Katrina will welcome another entrepreneur onto the podcast for an interview to get their insights and business tips. Our goal is to give you some golden nuggets to implement in your business, always looking through the marketing lens. Katrina has owned businesses -- brick and mortar and online -- and understands the things that work and the strategies that fall flat. More importantly, Katrina understands why! Working with dozens (and dozens) of women one-on-one in her business coaching and in partnership, her knowledge runs deep. Katrina wants to share that with you so your business can thrive and grow smoothly.
Through The Marketing Lens
Strategies to Boost Instagram Story Views
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Katrina Aronson
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Season 2
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Episode 49
For today’s episode of Through The Marketing Lens, we're talking about Instagram stories and my best tips for increasing views and engagement. Most entrepreneurs are aware that showing up on stories is super important for growth on social media. The majority of people prefer watching stories over scrolling through posts, and it’s an amazing way to build connection with your audience and improve engagement.
I’m giving you eight practical techniques you can use to start seeing an increase in your views. We’re going over:
- general guidelines for how much of your audience should be viewing your stories
- tapping into your ideal client’s current goals and struggles
- using stickers in a strategic way
- how responding to messages and engaging elsewhere on the platform influences story views
- why focusing exclusively on video in your stories is hurting more than helping
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Please check out my website where I'm always updating it with valuable content and free content like workbooks and such to help you propel your business forward!
Links:
- Connect with Katrina on Instagram @katrinaaronson_consulting
- Book a FREE consultation with Katrina: www.katrinaaronson.com/book
- Email us at: admin@katrinaaronson.com
- Visit our website: www.katrinaaronson.com
