Through The Marketing Lens

2023 Marketing Trends: Going Deep - Part 1

January 10, 2023 Katrina Aronson Season 3 Episode 70
Through The Marketing Lens
2023 Marketing Trends: Going Deep - Part 1
Show Notes

As we enter into the new year, we are full steam ahead and have our plans mapped out for the year ahead. This makes it a great time to talk about trends in marketing that are well beyond social media planning or what platforms you need to be on. 

We are always thinking about those things, but what I really want to talk about is the trend of going deeper with brands specifically in your marketing. This episode is all about marketing trends for 2023 that will create more brand loyalty. 


We are not talking about creating more revenue because that is short term. We are talking about brand loyalty so we create not only revenue, but recurring revenue. 

Listen to the episode to find out what the first two trends you can start to implement into your business now to increase your brand loyalty. In this episode of Through The Marketing Lens, you will hear:

  • Why brand loyalty is so important
  • The first two trends to build your brand loyalty
  • How to actually align marketing and sales in your business
  • The value of creating an incredible customer experience


So if you’re on the fence about listening to this episode, trust your gut and give it a go — I promise, if you struggle with going deep with your business, you’ll thank me later.

Resources mentioned: 

If you want the full breakdown of all of our 2023 trends, I have the full list in a worksheet for you so you can get a jump on your 2023 marketing: www.katrinaaronson.com/marketingtrends 

Links: