Through The Marketing Lens

Should You Give Away Stuff For FREE In Your Business?

December 01, 2020 Katrina Aronson Season 1 Episode 12
Through The Marketing Lens
Should You Give Away Stuff For FREE In Your Business?
Show Notes

In this digital world, we are always seeing businesses give away stuff for free. From social media platforms to events to free downloads to podcasts, we are given freebies constantly. Are you expected to do that, too? How do we do that and sustain a business? Are we just content creators? 

Let's talk about if you should give things away for free -- or should you charge money for it? We need to know our value and be OK charging for it. In this episode, let's get clear on when you should do things for free and how you are really not doing it for free at all. 

You will learn:

  • How you can give away value and gain a lot for your business at the same time
  • The value in showing up at events 
  • The reason you should do things without monetary benefit 
  • The reasons I do things for free and how I end up building credibility 
  • How you can create a TON of potential from something small 
  • Investing time and money needs to be worth it -- how do you know it is?
  • The 4 questions you NEED to ask yourself every single time you show up for free
  • And much more

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