Through The Marketing Lens

How To Pivot Your Business Like A Pro With Alina Scarcella

September 28, 2021 Katrina Aronson Season 2 Episode 31
Through The Marketing Lens
How To Pivot Your Business Like A Pro With Alina Scarcella
Show Notes

In today’s episode, we are talking to the incredible Alina Scarcella, about how she was able to successfully pivot her business in order to better align with her ideal life.

Alina was an overbooked online service provider, helping her clients with everything from admin to SEO to social media. She was constantly overwhelmed with all of the work she was doing for clients that she didn’t have time to even think about working on her own business.

After pivoting and niche-ing down, Alina is now serving her clients as an online business strategist and digital marketing expert.

It can be terrifying to make such a huge change, but as Alina learned, creating more structure in your business provides you with more freedom in your life.

We are talking about:
How to know when it’s time to make a change
Why you need to pivot
Mindset blocks
Communicating the change to current clients
Dealing with the potential of losing clients
Benefits of pivoting

Please check out my website where I'm always updating it with valuable content and free content like workbooks and such to help you propel your business forward!

Learn more about Alina Scarcella on her website or her Instagram.

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